Quebec's construction industry is going through unprecedented turbulence. Between projects piling up delays and constant pressure on your current crews, finding qualified workers has become the key battleground.
The Commission de la construction du Québec (CCQ) is clear: tens of thousands of new workers are needed to offset retirements and support the province's major infrastructure projects.
Here's how forward-thinking contractors are adapting their recruitment strategies.
1. “Rare gem” profiles: fierce competition
Some trades are more critical than others. Right now, demand is soaring for:
- Carpenter-joiners and electricians;
- Plumbers and high-pressure welders;
- Heavy equipment operators and project estimators.
To attract experienced journeymen or promising apprentices, salary is no longer enough. Candidates now compare benefits, proximity to job sites and the quality of people management.
2. International recruitment: an underestimated lever
Faced with a limited pool of local workers, more and more Quebec companies are looking abroad.
- The challenge: Navigating skills equivalencies and accreditation processes.
- The solution: Use the Temporary Foreign Worker Program (TFWP) to stabilize your teams over the long term with motivated, qualified workers.
3. Attracting the next generation: more than a hammer
The image of construction is changing. To attract young people, you need to invest in a strong employer brand:
- Highlight the pride of the trade and the tangible impact of their work.
- Offer clear advancement paths (from apprentice to foreman).
- Use technology: a company that uses digital tools on the job site is often more attractive to the new generation.
4. Retention: the best hire is the one you don't have to make
In a market where competitors approach your employees on LinkedIn or right on the job site, recognition is your best armour. A healthy work climate and actively listening to the needs of your crews in the field drastically reduce your turnover rate.
Did you know? A poorly planned hiring process can cost thousands of dollars in lost productivity in the very first weeks.
Your partner on the HR job site
Construction recruitment is a specialty in itself. Whether you need to find talent locally or orchestrate an international recruitment mission, Industrielle RH has the hands-on expertise to support you.
Don't let staff shortages hold back your ambitions. Contact us to build the team that will deliver your next successes.