A poorly written job posting can screen out your best candidates before they even apply.
Here are the most common mistakes, and how to fix them:
1. Unrealistic requirements
Asking for 10 years of experience for a mid-level role, or listing 15 skills for a job that really uses 5, discourages qualified people. Separate the must-have skills from the nice-to-haves.
2. Corporate jargon
Words like "dynamic", "passionate" or "results-driven" have become invisible from overuse. Describe the job in concrete terms: what the person will actually do, with whom, and to achieve which goals.
3. No salary range
In Quebec, more and more candidates simply skip postings that don't include a salary range. Being transparent about pay increases both the volume and the quality of applications.
4. An application process that drags on
If your application form takes more than 10 minutes to fill out, you lose a significant share of potential candidates. Keep it simple: a resumé and a few key questions are enough for a first step.
5. Leaving out your company culture
Candidates aren't just looking for a job — they're looking for an environment that suits them. Describe how you work, the values you actually live by and what makes your team unique.
"A well-written job posting is your first recruiting tool. At Industrielle RH, we help you build postings that attract the right profiles, not just the most available ones.